Senior Communications & Marketing Manager American Board of Emergency Medicine Williamston, Michigan, United States
I.C.E. Exchange Program Description: How do you welcome and engage your new certificate holders? Discover how the American Board of Emergency Medicine assessed their methods and devised a fresh approach to welcoming new certificate holders by merging digital and print elements to create a unified package. Explore how they reviewed their process, identified areas for improvement, devised a modern approach, and enhanced engagement with their credential.
Learning Objectives:
Readers will understand the significance of assessing processes and uniting various engagement opportunities.
Attendees can gain insights into contemporary strategies for welcoming and engaging new certificate holders.
Participants will be able to see live examples and visual aids to comprehend the effect on engagement.