Bigger isn't always better! Insights and strategies for managing smaller credentialing programs

I.C.E. Exchange Program Description: Discover the power of small in our panel session and join us as we uncover the unique challenges and opportunities that come with running smaller credentialing programs and learn how to leverage their strengths for maximum impact.

In this session, we will explore the notion that "bigger isn't always better" when it comes to credentialing programs. While larger programs often garner attention, smaller programs possess their own distinct advantages, from increased agility and flexibility to a tighter-knit community of stakeholders.

The session will focus on the following key challenges in small programs:
• Vendor and volunteer management: Small-volume programs heavily rely on vendors to achieve their goals, yet managing these relationships can be time-consuming. We'll explore leveraging technology and automation to streamline processes and enhance program scalability. technology solutions, vendor options, and effective management techniques to optimize resources. Smaller programs often have a smaller pool of subject matter experts (SMEs) as well. Effective strategies for maximizing the work of your SMEs, keeping them engaged and incentivized will be discussed.
• Governance: Smaller programs often depend on parent or sister associations for governance and resources. We'll discuss strategies for building positive relationships while maintaining appropriate governance structures.
• Customer Service: Limited staff in small programs can make providing quality customer service a challenge. We'll explore how technology and personnel approaches such as cross-training can help deliver excellent service with limited resources.
• Marketing: Program growth is hindered by limited marketing and communication funds. We'll examine how consultants, technology, and innovative strategies can facilitate marketing efforts even on tight budgets.

Led by a panel of professionals who have successfully managed smaller credentialing programs across various industries, this session will provide invaluable insights and practical strategies for navigating the complexities of running small, successful credentialing programs.